Mastering the Presentation Game (BusinessWeek)
Presentation
1. How much does my listener know about my product, service, etc.?
2. What action do I want them to take?
3. Why should they care?
Content
1. Does my presentation grab listeners from the start?
2. Is my message as clear as possible?
3. Is my presentation concise?
Packaging
1. Don't speak in a monotone.
2. Exude confident body language.
3. Dress like a leader.



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